Search Engine Optimization
Having your business online is crucial to staying competitive in any industry these days. According to Clickerado 73% of people turn to search engines to find products and services and 93% do not look past the first 2 pages. Think about it, when was the last time you used a phone book to find what you were looking for?
Having a website is one thing, but making sure your website shows up for your keywords is a different story.
Search Engine Optimization(SEO) is the act of ensuring that your website appears as much as possible when a potential customer is searching for your product or service. When your website shows up often, this results in more traffic, and usually more SALES!
SEO is a process that involves many tasks and best practices to be executed. It is not a one time thing, it usually involves continuous work. If you are not continually working on the SEO of your website, you can be assured your competition is.
Ensuring your website appears as much as possible is a task that requires time and work. All search engines rank your website based on an algorithm that combines your on-page SEO as well as off-page. Start your SEO now and watch your rankings raise above your competition!